Which keywords am i ranking for

Seriously — we do it all the time! Ranking for a keyword in organic search is a repeatable process. Things like rankings, and traffic, and sales, oh my! This is really more of a pre-step than a first step. These pre-requisites include:. You may think you know what keyword you want to target, but fact-check your instincts. Use several keyword tools to get a sense of the search volume for the keyword as well as the competition before you finalize your keyword choice. Your main considerations will include:.

At this stage of the process, you should also make a list of close variations on your primary keyword. These will be helpful in writing and optimizing your content later on. Use our Free Keyword Tool to find your most relevant keywords. Pay particular attention to:. Ideally, you should be doing more, and doing it better. Consider the following keywords and notice how much easier it is to guess the intent from the words alone as you go down the list:.

Ask yourself, what kind of content best serves the keyword? And even for the second, the person might just be looking for pictures of eyeglasses; there is no clear intent to buy.

An e-commerce business is mostly going to be trying to rank for commercial keywords. The guiding principles here include:. You can also check out the blog on XML Sitemaps in non-technical terms. We refer to this simply as backlink management. You can learn more about how to conduct a qualitative and quantitative link audit using a basic four-step process with my article on the BrightEdge blog. I also share creative and legitimate link-building tactics to explore.

If you are looking for something to implement in a day, these 10 backlink building ideas could be of great help.

As alluded to above when discussing the SEO audit of blog content Step 3 , social media engagement and sharing now play an increasingly significant role in your organic search visibility and content ranking. The explosion of online data over the past few years is mostly due to social media, and there are no signs that this trend will be slowing down. The synergy of search and social is evidenced by a Twitter case study of Tiny Prints, a specialty online boutique that depends on organic search for its Web traffic and revenue.

By leveraging the Twitter platform, it realized a 47 percent increase in organic search rankings for long-tail keywords and tripled its Twitter follower engagement. Benchmarking your organic search content performance is the first step towards a smart content strategy. Perhaps most cogent to keyword ranking is our content-centric page analysis and reporting technology, referenced earlier in Step 3 content audit.

As mentioned previously, our page reporting tool can measure and report on organic search and revenue performance not only at the individual page level, but for entire groups of pages within your site. Finally, remember this entire step-by-step process is not a one-and-done project. WE use cookies on our site to provide you with the best user experience. Traffic : The estimated total organic traffic from all your tracked keywords combined. With the search engines' recent shift to mobile-first indexing, this has never been more important.

There are seven SERP features where the presence of the target website is tracked :. See the total number of backlinks and estimated organic search traffic to each ranking page, plus a few other important SEO metrics:. What is Keyword Rank Checker? Every SEO professional needs to know how well their sites rank for their target keywords.

They also need to keep track of competitors' rankings.