What do logo stand for

This simple but clever concept separates this logo from other businesses, makes it memorable and lets the customer know that this is a place to get fresh beer! While the decorative grains hint at the fact that this is a brewery, the message here is class.

In this case the designer has filled in the blanks with some colored geometric broken lines. These elements help to communicate the idea that there are tracks and rhythm involved.

Ultimately the design does a pretty good job of clueing in the user to what they are downloading. Skillzy is an online education platform. Their monochromatic logo contains simple text accompanied by a symbol of an upside-down umbrella. The logo is simple and attractive. The meaning of the upside down umbrella is unclear, but it is perhaps the mystery that intrigues the viewer. Is it a spiritual reference to possession? It sure got us thinking! Whatever it means, this simple combination of elements separates the business and leaves an unforgettable mark.

Some of the most successful logos are not conceptual or complex at all. In fact the Artisan Pies logo featured above is perhaps the most perfect possible solution for this business. The name tells the viewer exactly what the service is, the design communicates their no-BS brand values and the serif typeface lets you know that they take pies seriously! In some cases obvious is good, especially for a periodic event that wants to pull in as many people as quickly as possible.

The Brollywood Farm logo uses an ornate-yet-simple monochromatic design featuring an illustration of a farm. Not only does it quickly let the viewer know that it is a farm logo, but the vintage look communicates that the brand values are simple and rustic. The PrinstaIndia uses a complementary monochromatic design that proves that color choice in logo is important!

In this case a CMYK palette is used which has strong connotations with printed media. It lets the customer know that if they are looking for printing services that PrinstaIndia can help them. One common confusion we see comes in understanding the difference between logos and branding. It sounds complicated but the difference is quite simple: Your brand is the set of perceptions people have about your company. In other words, it can be thought of as the big-picture impression that your company leaves on the customer.

This impression can be left by many things, such as your advertisements, commercials, customer service, and yes your logo as well. It is true that color has become an accepted part of contemporary marketing, but there are still times when black and white is necessary. You might want to run a print ad in a newspaper in black and white only because color usually costs more. You might need to make one-color copies of something with your logo on it. There are more media choices available to advertisers than ever before, and that means a logo can be seen in many places: printed communications, print advertising, television advertising, direct mail, email, Facebook pages, websites, and so on.

Not only that, logos often need to appear on signs, trucks, uniforms, coffee mugs — and who knows what else. A great logo is designed to apply well to everything. It looks great whether it is being used very large or very small and regardless of the medium. Designers of logos establish rules for their use to maintain consistency.

The colors you pick will later seep into other branding materials you create as well, so choose wisely! Check out this post for more about what your logo colors mean.. An image can range from the simplest arrow to a detailed rendition of an abstract orangutan. It can be an icon , a symbol — perhaps a picture that represents something you sell or a value you stand for. Situated under a logo, a tagline typically comprises of a sentence or catchphrase designed to hook your audience, or clarify what your company does.

Obviously, this depends on the company, audience, intended message and logo design — logo effectiveness can be pretty subjective and variable across industry or business. However, there are four broad goals you should aim for when creating a logo:.

Logos represent not only your company, but also the people to whom you speak. This is particularly true for wordmark logos logos that consist of text only but applies to every design style.

Drawing inspiration from industry trends is always a good starting point, but remember that the goal of a logo is to differentiate your brand from the competition. Your logo will be placed prominently across several media channels, and in varied sizes; because of this, the best logos are versatile logos ones that can easily be scaled to fit any branding need you may encounter. What do you do with Twitter? You Tweet — and so does this bird.

Abbreviation » Term. Term » Abbreviation. Word in Term. Term » Abbr. Filter by: Select category from list What does LOGO mean? Couldn't find the full form or full meaning of LOGO? Notify me of new comments via email. Cancel Report.